German Speaking Switzerland

Due to the resonance and effectiveness of the campaign, what was originally planned as a single action, grew into a nation-wide project. Since the campaign’s move to a national platform, over 200 posters from local initiatives have been designed. In German-speaking Switzerland the cities of Wil and St. Gallen, as well as the cantons Baselland, Zug, Zürich and Luzern have already implemented Arip.

During each implementation of the Arip initiative, the participants were at least partially included in the planning and design of the campaign. The participation of the girls is high on the agenda. Not only do the participants attend self-defense courses and other workshops, they independently develop slogans for their posters, explore gender stereotypes in the media, gender roles in society and personal boundaries, develop ideas regarding behavior patterns, in order to strengthen their resolve concerning the maintenance of their personal boundaries, and conceptualize additional projects. In this way participants produced and organized a “Have Respect” comic-strip and street performance in St. Gallen, a short film in Zürich, a DRS1 radio interview in Zug and several press interviews in Baselland. Material generated through the initiative may be viewed here.

Campaign: “Respect is a Must - for Everyone.” on 94.5

Together with RadioX in Basel radio workshops were arranged for young women and girls in spring 2009. The Arip campaign message took on as such an additional medium - Campaign: “Respect is a Must - for Everyone.” henceforth also to be heard on the radio.

May 2009: taking stock and celebrations.

To this end a one-day conference on the topic was held at Unternehmen Mitte in Basel. Additionally, all Arip campaign projects completed to date were shown together for the first time during a week-long exhibition from May 11-16, 2009 in Connect Café, Basel. Participants from the Radio X workshops were present to interview the conference participants and document the event.

Two awards for Arip in 2009

In 2009 the accomplishments of the campaign: “Respect is a Must - for Everyone.” were recognized by two awards:

·      “Heisses Eisen 2009“ – Equal Opportunities Award, Basel

·       Peperonapreis 2009  – awarded by the Women of the Swiss Social Democratic Party (SP), Aargau